Can I sell merchandise on my site?

Benecaster handles paid podcast subscriptions — it doesn’t include merchandise features and doesn’t interfere with anything you set up alongside it. Selling merch on your WordPress site is entirely up to you.

WooCommerce is the natural fit. If you’re already using WooCommerce Subscriptions as your subscriber bridge, your merch store and your subscriber checkout live in the same place — one cart, one account, one checkout flow for your listeners. You add products and Benecaster keeps doing what it does.

If you’re using a different membership plugin (Restrict Content Pro, Paid Memberships Pro, etc.), a standalone WooCommerce install works just as well. It runs independently of Benecaster with no conflicts — you just manage two separate things.